Kristie Liuag began her tenure with Orchard as a UCLA undergrad — an intern hired for a very specific, very of-the-moment problem: navigate new regulations and new online opportunities to connect with clients. When she came on full-time, she took over marketing, investment plan writing, and investment management — one third of the three-person team. Thirteen years later, as Orchard has grown into a team of eleven, Kristie has grown right along with it, into her current role as Director of Operations and Financial Advisor.
Ask Kristie what she loves about the job and she won't say "the numbers," even though the numbers land squarely in her lane — she sits on Orchard's investment committee, alongside Chase Johnson, Financial Advisor, Portfolio Administrator, and Eric Smutko, Senior Financial Advisor, Senior Investment Officer, PIM Portfolio Manager , coordinating the market analysis and investment selection behind the practice's growth. What she'll actually tell you is that no two days look the same, and that's exactly how she likes it: one day she's untangling an operations bottleneck, the next she's dreaming up the firm's next marketing plan, the next she's elbow-deep in a client's portfolio. While many days are spent supporting the team in various capacities, Kristie remains passionate about work directly with clients — alongside Claudine Rajah, Registered Client Service Director, she's one of the people Orchard leans on when a client's situation gets complicated, collaborating with the team to ensure even the most complex, highest-touch cases get handled with the same care as everything else. She's most in her element at the intersection of it all: wealth planning, portfolio management, and the range of responsibilities that come with running a small business, where she gets to be equal parts strategist, fixer, and the person who remembers everyone's name.
Kristie is a die-hard Packers fan living happily close to her alma mater, UCLA, with just enough soccer love thrown in to round out her love of collegiate and professional sports. She's the aunt who shows up, whether it's a game, a first day of school, or whatever her nieces and nephews in LA and Utah are up to, and the friend who's always chasing down a new restaurant, hobby, or trip, usually all three in the same month.
CA Insurance License 0K56512. Resident State: CA